top of page

Sales made human. 
Clarity that closes.

Closing and Sales Architecture for Startups and Innovators.

Picture of Hannah

Good products don’t sell themselves.
Good systems do.

I turn founder-led chaos into revenue clarity.

Most Founders don't realize that...

 

... hiring a full-time AE costs $150k–$250k OTE.
 

... training your team takes months.
 

... and pushing harder only adds noise.

Clarity that converts. Systems that scale.

I build and run the closing motion that turns interest into revenue, blending hands-on closing, sales architecture, and human-centered strategy into a system that feels clear, aligned, and consistently effective.

Done-For-You Closing

I run your sales calls,
co-pilot your demos, guide your founders, and close deals with integrity.

Your Sales OS

A custom Notion-based system: ICP clarity, messaging, objections, pipeline, call frameworks, and decision architecture.

Human-Centered Sales

No pressure tactics.
No inauthentic scripts.
Just deep listening, precise communication, and resonance that moves people.

Your first real sales hire
without the full-time cost.

Closing + Sales Architecture

An 8–24 week engagement designed to replace overwhelm with clarity, and complexity with a clean, predictable closing motion.

Done-for-you closing calls
 

Co-pilot strategy alongside your founder
 

Messaging + ICP refinement
 

Notion-based Sales OS

Deal pacing + negotiation support
 

Objection handling + decision alignment
 

Weekly strategy syncs
 

Technical founder pulled in when necessary

Predictable revenue. Faster closes. Confident founders.
A system that continues working long after I leave.

Prospecting Agent

Lightweight AI tool that finds prospects and identifies ICP alignment.

FREE  RESOURCE

Founder Sales OS

All-in-one Notion system for pipeline, objections, and daily actions.

TEMPLATE

Power Hour

Focused session to refine your pitch, demo, or objection handling.

SESSION

Start where you are.
Build from clarity.

Preview of Prospecting Agent on Laptop
Hannah delivered a full sales strategy training, starting with a tailored audit of everything we were doing, what was working, and what we were missing. She helped us truly understand our potential customers, build a stronger and more repeatable outbound pipeline, and gave us a clear strategy instead of the scattered “100 things at once” founder mindset we often operate in. She managed to pull us out of our day-to-day processes and show us opportunities we couldn’t see ourselves.

Sales shouldn't feel like selling.
It should feel like understanding.

Most sales advice is loud. Most tactics are manipulative.
Most systems overcomplicate what's fundamentally simple:
 

Listen deeply. Understand precisely. Speak clearly. Lead calmly.
 

.Salt is built on human-centered principles: Sales that feel aligned. Strategy that feels clean. Conversations that feel natural and close effortlessly.

Meet Hannah

The Founder of .Salt

I'm a closer and strategist who has spent my entire life understanding people, patterns, and the mechanics behind decisions.
 

I have always thrived in environments where you had to read a room quickly, track every moving part, and anticipate outcomes before they happened. What most people call intuition, I’ve always treated like data, noticing the signals, mapping the dynamics, and connecting the dots fast.
 

Those instincts turned into a very specific skill set:
I see the underlying system long before anyone else realizes there is one. I can trace friction back to its source. And I can simplify a messy motion into something that actually works.
 

In fast-paced tech and startup sales, that became my competitive edge.

I didn’t outperform because I followed scripts, but because I understood the psychology behind conversations, the architecture behind a pipeline, and the strategic weaknesses inside a sales process.

​

Over time, I saw the same pattern in almost every early-stage company:
The product is strong. The interest is real.
But the sales motion is fragmented, chaotic, or nonexistent.

Founders are stuck doing everything themselves, guessing their way through calls, and trying to scale something that isn’t even defined.

That’s where I come in.
 

I build and run closing systems that are:

  • strategic - based on how decisions are actually made

  • structured - simple enough to repeat, clear enough to scale

  • effective - clean motions that convert without force or noise
     

No theatrics. No “high-pressure” nonsense.

Just clarity, precision, and a sales engine that stops leaking momentum.
 

This is the work I’ve always done, long before it had a job title.
Now I use it to help innovators build the revenue systems their product actually deserves.

Headshot of Hannah

Get in Touch

+4915560878015

  • LinkedIn
  • Instagram

Thanks for submitting!

bottom of page