What this actually costs
Most people in this space won't put a number on their site. They'll tell you it depends, and make you book a call to find out. I get why, pricing here really does depend on your situation. But you deserve a clear picture before you ever talk to me. So here's everything: what I charge, what's included, what isn't, and the cases where I'll tell you I'm not the right fit.
Whatever you land on, I'll tell you exactly where you'll land before we get into anything. No surprises, no creeping scope.
Three steps, two of them free
A few minutes, and you get a real read on what's slowing your sales down. Free Strategy session.
30 minutes, no prep. I tell you straight whether I can help and what it'll cost. Free
If we're a fit, we align on goals and I step into your deals.
The right fit for where you are
| What's included |
#1 Offer The DealRoom
$8k / mo + 10% first-year ARR Live deals, discovery to close
|
#2 Offer Your Revenue Engine
$10k / mo + 10% first-year ARR $2k off your first month
The full build, plus a recruited SDR*
|
|---|---|---|
| Live deal execution | ||
| Discovery & trialsCovers Discovery and Trial Design. Sharper discovery calls that uncover pain, urgency, decision criteria, and what it'll take to close, plus buyer trials designed to prove success criteria, win stakeholder buy-in, and create a clear path to a decision. | ✓ | ✓ |
| Deal & stakeholder strategyCovers Deal Strategy and Stakeholder Strategy. Live deal strategy across active opportunities, from next steps to risk, timing, and close path, plus mapping so the right people are involved before deals get stuck, delayed, or quietly killed. | ✓ | ✓ |
| Follow-up & momentumA clear rhythm that keeps prospects engaged, deals moving, and good conversations from disappearing. | ✓ | ✓ |
| Pricing & negotiationCovers Pricing Conversations and Negotiation. Confident pricing that connects cost, value, urgency, and the business case behind a decision, plus commercial negotiation that protects the deal, the relationship, and the terms that matter. | ✓ | ✓ |
| ClosingHands-on closing that turns serious buyer interest into signed revenue, without forcing it. | ✓ | ✓ |
| Sales motion designA clear sales motion built around how buyers actually move from first conversation to close. | ✓ | ✓ |
| The full build | ||
| Recruited SDR (via partner) *A dedicated SDR recruited by a SALT-trusted partner and hired onto your team. | — | ✓ |
| Outbound strategy **The outbound we shape together with the SDR, the targeting, messaging, and follow-up rhythm, which they then own and run. | — | ✓ |
| SDR setup and managementSetup, hiring support, and day-to-day direction so pipeline plugs into a real motion, not chaos. | — | ✓ |
| Documentation that remains | ||
| Documented sales processes & learningsEverything Hannah learns and builds, documented, so it lives in a system, not in anyone's head. | ✓ | ✓ |
| Sales handoff playbookA written playbook covering product, buyers, sales cycle, commercials, and how the motion runs, so the next hire steps straight into it. | ✓ | ✓ |
| Maintained CRM structureA CRM kept clean and structured through the engagement, so your pipeline stays legible after I leave. | ✓ | ✓ |
* SALT works through trusted recruiting partners. Their placement fee and the SDR's salary are not included in this package.
** Co-created with your SDR, who implements it.
Most engagements run four to nine months, because a motion isn't built in one.
What's not included
To keep your budget and my time honest, a few things sit outside the monthly scope unless we agree otherwise:
- The SDR's placement fee and salary. On the Revenue Engine, the SDR is hired onto your team and paid by you, at a preferential rate through my recruiting partner. That's your cost, never marked up on my invoice.
- A second person or role. If you need more hands, that's a separate conversation.
Who this works best for, and who it doesn't
This works best for you if:
- You run a B2B SaaS company, Seed to Series A
- You have real demand and deals worth 25k to 250k
- You're founder-led, still carrying sales yourself, with no real system yet
- You're based in North America, mostly
- You want someone in the actual deals, not another deck
This probably isn't the right fit if:
- You're pre-demand and still hunting for product-market fit
- You're consumer, e-commerce, a marketplace, or an agency
- You already have a VP of Sales, a CRO, or a full sales team
- You want sales taken off your plate entirely, never to look at it again
- You want a strategy deck and a hands-off advisor
Not sure which side you're on? That's exactly what the free strategy session is for.
A full-time hire vs working with me
Most people compare this to a full-time hire on salary alone. That's the wrong number. The real one is the total first-year cost.
| Cost line | Full-time hire | Working with Hannah |
|---|---|---|
| Base pay | $150k–$250k on-target | $8k–$10k / month, plus 10% of the first-year ARR I close |
| Benefits & taxes | +25–40% ($40k–$90k) | none |
| Onboarding | 3–6 months before real output | A 30-day onboarding, diagnostic, and launch plan, and I'm already in your deals |
| If it's the wrong fit | $250k+ to unwind, and ~70% don't last the year | Swift offboarding, and you keep the system and the work I did |
| The commitment | $250k–$400k+ in year one | A 4–9 month engagement, after which you're ready to hire into a working motion, out of founder mode |
A hire builds the motion from scratch. I build it while your deals are already moving.
Real result, real founder
A YC-backed medtech founder who started exactly where you are, with the whole commercial motion running through them.
What I didAnonymized at the client's request. The context, work, and outcomes are real.
One call is all it takes to find out if we're a fit.
Get your free strategy session 30 minutes, free, no prep needed.What does it cost, answered straight
How much does it cost?
Two clear offers, each a monthly retainer plus 10% of the first-year ARR I help close. The DealRoom is 8k a month, the lighter way in, where I get into your live deals without the full build. Your Revenue Engine is 10k a month for the full build, the motion plus a recruited SDR, and I take 2k off your first month. For the companies that don't fit a box, there's The Exception, laid out above. No "book a call to find out."
How do the recruiting partner's fees work?
The SDR is recruited by my partner and hired onto your team. They charge a placement fee, a percentage of first-year salary, paid by you to them, never marked up on my invoice. Because they work with SALT, you get a preferential rate.
What if we need you for a shorter time?
The DealRoom is the lighter way in, I get into your live deals without the full build, so you can start smaller and see how it feels before committing to anything bigger.
What if we need you for longer?
We extend, or shape something custom. Most builds run four to nine months to get the motion holding reliably, and we can go from there.
Do I keep paying you after you leave?
No. There's no management fee once I step out. You keep the system, any materials I created during that time, and the motion design.
Find out if it makes sense
Start with the Sales Motion Health Check or the cost calculator, then book your strategy session. Both first steps are free, no prep, no pressure.
Get your free strategy session